Application areas
Posts focusing on the use of database and analytic technologies in specific application domains. Related subjects include:
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- (in Text Technologies) Specific application areas for text analytics
MMO games are still screwed up in their database technology
Two years ago I wrote about the database technology of Guild Wars. Not coincidentally, Guild Wars was the MMO RPG (Massively Multiplayer Online Role-Playing Game) I then played. I had the chance to interview Guild Wars’ lead developers. While much else they had to say was impressive, Guild Wars’ database architecture was — er, it was rather mind-boggling.
Since then, Linda and I have taken to playing Lord of the Rings Online, commonly known as LOTRO, developed by Turbine, Inc.. I haven’t had the chance to interview any Turbine folks, despite repeated requests. But from afar, it would seem that Turbine’s technology choices leave quite a bit to be desired, in enterprise-like IT areas such as authentication, database management, and storage.
LOTRO and other Turbine games commonly are down, for scheduled maintenance or in some cases otherwise. There is scheduled multi-hour downtime to start many weeks. There are fairly frequent server restarts in addition to that. Lag and congestion are frequent. And so on and so forth. By way of contrast, Guild Wars very rarely goes down, and other technical difficulties are less common as well. Reliability is a key design goal at for Guild Wars’ developers, and in my opinion they’ve achieved it.
Some of the reasons for Turbine’s difficulties seem related to the stresses of MMOs — e.g., they’re probably due to the problems caused by having many fictional characters moving through the same fictional space at once, with graphical detail much richer than Guild Wars’. But a couple of head-scratchers make me really wonder about how Turbine manages data.
| Categories: Application areas, Fun stuff, Specific users | 16 Comments |
Netezza Q1 earning call transcript
I finally read the Netezza Q1 earnings call transcript, put out by Seeking Alpha. Highlights included:
- Netezza got 14 new-name accounts and 21 follow-on deals. Average sale in both groups was right around $1 million.
- The economy is tough, deals are slipping, and nobody knows for sure what will happen.
- Netezza’s main head-to-head competitors are Oracle and Teradata. Netezza claims good but not perfect win rates against each, but concedes that those vendors (especially Oracle) of course get other deals Netezza never sees.
- Netezza characterizes Teradata as offering its multiple product lines, trying to upsell many customers from cheaper to more expensive product lines, and being selectively aggressive about pricing. None of this is surprising to me.
- 80% of Netezza’s Q1 revenue, and perhaps even a higher fraction of new-name accounts, was in four vertical markets: “Digital media,” telecom, government, and financial services.
- Some time over the next few months, Netezza will give at least some more clarity about future products.
One tip for the Netezza folks, by the way, from this former stock analyst — you should never use the word “certainly” about a deal you haven’t closed yet. “Almost surely” could be OK, but “certainly” — well, it certainly was not the thing to say.
Greenplum blogs about some customers
I’ve written some about Greenplum’s customers at eBay and Fox Interactive Media. But as I recently grumped, I’m not in the mood right now to write much about other Greenplum customers. Fortunately, Greenplum has filled the gap itself. Marketing chief Paul Salazar just blogged about a number of other big Greenplum customers. And last month Paul blogged in considerable detail about what he characterizes as an enterprise data warehouse (EDW) conversion — Oracle replacement — at a large pharmaceutical company.
| Categories: Application areas, Data warehousing, Greenplum, Oracle | Leave a Comment |
More on Fox Interactive Media’s use of Greenplum
Greenplum’s most important reference is probably its energetic advocate Fox Interactive Media, even ahead of much larger user Greenplum user eBay, and notwithstanding Aster Data’s large presence in Fox subsidiary MySpace. I just ran across a “review” of Greenplum by FIM’s Brian Dolan, neatly summarizing his views about Greenplum’s strengths, weaknesses, and uses inside Fox. Highlights include: Read more
| Categories: Data warehousing, Fox and MySpace, Greenplum, Web analytics | 1 Comment |
Sneakernet to the cloud
Recently, Amazon CTO Werner Vogels put up a blog post which suggested that, now and in the future, the best way to get large databases into the cloud is via sneakernet. In some circumstances, he is surely right. Possible implications include:
- When sending data to the cloud, you probably want to compress it to the max before sending. Clearpace’s new RainStor structured-data archiving service emphasizes that idea. RainStor marketing says cloud, cloud, cloud — but Clearpace thinks you really should have a bit of its software onsite too, to compress the data before sending it across the wire.
- Getting data from one cloud to another cloud could be problematic. I’m fond of saying that weblog data naturally lives in the cloud at your hosting company’s location, so you should analyze it there too. But this makes the most sense if you analyze it or at least filter/reduce it in place. (That said, the really, really big web companies have lots of different data centers, and presumably do move huge amounts of log data from place to place.)
But for one-time moves of data sets — sure, sneaker net/snail mail should work just fine.
| Categories: Amazon and its cloud, Cloud computing, Database compression, EAI, EII, ETL, ELT, ETLT, Web analytics | 1 Comment |
Followup on IBM System S/InfoSphere Streams
After posting about IBM’s System S/InfoSphere Streams CEP offering, I sent three followup questions over to Jeff Jones. It seems simplest to just post the Q&A verbatim.
1. Just how many processors or cores does it take to get those 5 million messages/sec through? A little birdie says 4,000 cores. Read more
| Categories: Analytic technologies, Complex event processing (CEP), IBM and DB2, Investment research and trading | 7 Comments |
Microsoft announced CEP this week too
Microsoft still hasn’t worked out all the kinks regarding when and how intensely to brief me. So most of what I know about their announcement earlier this week of a CEP/stream processing product* is what I garnered on a consulting call in March. That said, I sent Microsoft my notes from that call, they responded quickly and clearly to my question as to what remained under NDA, and for good measure they included a couple of clarifying comments that I’ll copy below.
*”in the SQL Server 2008 R2 timeframe,” about which Microsoft wrote “the first Community Technology Preview (CTP) of SQL Server 2008 R2 will be available for download in the second half of 2009 and the release is on track to ship in the first half of calendar year 2010. “
Perhaps it is more than coincidence that IBM rushed out its own announcement of an immature CEP technology — due to be more mature in a 2010 release — immediately after Microsoft revealed its plans. Anyhow, taken together, these announcements support my theory that the small independent CEP/stream processing vendors are more or less ceding broad parts of the potential stream processing market.
The main use cases Microsoft talks about for CEP are in the area of sensor data.
| Categories: Analytic technologies, Application areas, Complex event processing (CEP), Microsoft and SQL*Server | 6 Comments |
IBM System S Streams, aka InfoSphere Streams, aka stream processing, aka “please don’t call it CEP”
IBM has hastily announced System S Streams, a product that was supposed to be called InfoSphere Streams and introduced only in 2010. Apparently, the rush is because senior management wanted to talk about it later this week, and perhaps also because it was implicitly baked into some of IBM’s advertising already. Scrambling ensued. Even so, Jeff Jones and team got to me fast, and briefed me — fairly non-technically, unfortunately, but otherwise how I like it, namely on a harmless embargo and without any NDAs. That’s more than can be said for my clients at Microsoft, who also introduced CEP this week, but I digress …
*Indeed, as I draft this post-Celtics-game, the embargo is already expired.
Marketing aside, IBM System S/InfoSphere Streams is indeed a CEP/stream processing engine + language (with an Eclipse-based development environment). Apparently, IBM’s thinks InfoSphere Streams (if that’s what it winds up being renamed to) is or will be differentiated from other CEP packages in:
- Scale-out. (That’s the one that appears to be real today. In fact, there’s a prototype running on Blue Gene.)
- Support for complex datatypes such as XML, text, voice, video, etc.
- Security and general industrial-strengthness.
| Categories: Analytic technologies, Application areas, Complex event processing (CEP), IBM and DB2, Investment research and trading, Scientific research | 3 Comments |
Facebook, Hadoop, and Hive
I few weeks ago, I posted about a conversation I had with Jeff Hammerbacher of Cloudera, in which he discussed a Hadoop-based effort at Facebook he previously directed. Subsequently, Ashish Thusoo and Joydeep Sarma of Facebook contacted me to expand upon and in a couple of instances correct what Jeff had said. They also filled me in on Hive, a data-manipulation add-on to Hadoop that they developed and subsequently open-sourced.
Updating the metrics in my Cloudera post,
- Facebook has 400 terabytes of disk managed by Hadoop/Hive, with a slightly better than 6:1 overall compression ratio. So the 2 1/2 petabytes figure for user data is reasonable.
- Facebook’s Hadoop/Hive system ingests 15 terabytes of new data per day now, not 10.
- Hadoop/Hive cycle times aren’t as fast as I thought I heard from Jeff. Ad targeting queries are the most frequent, and they’re run hourly. Dashboards are repopulated daily.
Nothing else in my Cloudera post was called out as being wrong.
In a new-to-me metric, Facebook has 610 Hadoop nodes, running in a single cluster, due to be increased to 1000 soon. Facebook thinks this is the second-largest* Hadoop installation, or else close to it. What’s more, Facebook believes it is unusual in spreading all its apps across a single huge cluster, rather than doing different kinds of work on different, smaller sub-clusters.
| Categories: Data warehousing, EAI, EII, ETL, ELT, ETLT, Facebook and Cassandra, Hadoop, MapReduce, Parallelization, Petabyte-scale data management, Specific users, Web analytics, Yahoo | 30 Comments |
37 Ways To Get More From Analytics, Version 2.0
As I hoped, there were some very helpful responses to my post listing ways to improve analytic effectiveness. Here’s a second draft incorporating them. Comments continue to be very welcome. I need to finalize this soon.
| Categories: Analytic technologies, Business intelligence, Data warehousing, Presentations, Web analytics | 3 Comments |
eBay’s two enormous data warehouses
A few weeks ago, I had the chance to visit eBay, meet briefly with Oliver Ratzesberger and his team, and then catch up later with Oliver for dinner. I’ve already alluded to those discussions in a couple of posts, specifically on MapReduce (which eBay doesn’t like) and the astonishingly great difference between high- and low-end disk drives (to which eBay clued me in). Now I’m finally getting around to writing about the core of what we discussed, which is two of the very largest data warehouses in the world.
Metrics on eBay’s main Teradata data warehouse include:
- >2 petabytes of user data
- 10s of 1000s of users
- Millions of queries per day
- 72 nodes
- >140 GB/sec of I/O, or 2 GB/node/sec, or maybe that’s a peak when the workload is scan-heavy
- 100s of production databases being fed in
Metrics on eBay’s Greenplum data warehouse (or, if you like, data mart) include:
- 6 1/2 petabytes of user data
- 17 trillion records
- 150 billion new records/day, which seems to suggest an ingest rate well over 50 terabytes/day
- 96 nodes
- 200 MB/node/sec of I/O (that’s the order of magnitude difference that triggered my post on disk drives)
- 4.5 petabytes of storage
- 70% compression
- A small number of concurrent users
| Categories: Analytic technologies, Data warehouse appliances, Data warehousing, Greenplum, Petabyte-scale data management, Teradata, Web analytics, eBay | 20 Comments |
Some DB2 highlights
I chatted with IBM Thursday, about recent and imminent releases of DB2 (9.5 through 9.7). Highlights included:
- DB2 is getting Oracle emulation, which I posted about separately.
- IBM says that it had >50 new DB2 data warehouse customers last year. I neglected to ask how many of these had been general-purpose DB2 customers all along.
- By “data warehouse customer” I mean a user for InfoSphere Warehouse, which previously was called DB2’s DPF (Data Partitioning Feature). Apparently, this includes both logical and physical partitioning. E.g., DB2 isn’t shared-nothing without this feature.
- IBM is proud of DB2’s compression, which it claims commonly reaches 70-80%. It calls this “industry-leading” in comparison to Oracle, SQL Server, and other general-purpose relational DBMS.
- DB2 compression’s overall effect on performance stems from a trade-off between I/O (lessened) and CPU burden (increased). For OLTP workloads, this is about a wash. For data warehousing workloads, IBM says 20% performance improvement from compression is average.
- DB2 now has its version of one of my favorite Oracle security features, called Label Based Access Control. A label-control feature can make it much easier to secure data on a row-by-row, value-by-value basis. The obvious big user is national intelligence, followed by financial services. IBM says the health care industry also has interest in LBAC.
- Also in the security area, IBM reworked DB2’s audit feature for 9.5
- I think what I heard in our discussion of DB2 virtualization is:
- Increasingly, IBM is seeing production use of VMware, rather than just test/development.
- IBM believes it is a much closer partner to VMware than Oracle or Microsoft is, because it’s not pushing its own competing technology.
- Generally, virtualization is more important for OLTP workloads than data warehousing ones, because OLTP apps commonly only need part of the resources of a node while data warehousing often wants the whole node.
- AIX data warehousing is an exception. I think this is because AIX equates to big SMP boxes, and virtualization lets you spread out the data warehousing processing across more nodes, with the usual parallel I/O benefits.
- When IBM talks of new autonomic/self-tuning features in DB2, they’re used mainly for databases under 1 terabyte in size. Indeed, the self-tuning feature set doesn’t work with InfoSphere Warehouse.
- Even with the self-tuning feature it sounds as if you need at least a couple of DBA hours per instance per week, on average.
- DB2 on Linux/Unix/Windows has introduced some enhanced workload management features analogous to those long found in mainframe DB2. For example, resource allocation rules can be scheduled by time. (The point of workload management is to allocate resources such as CPU or I/O among the simultaneous queries or other tasks that contend for them.) Workload management rules can have thresholds for amounts of resources consumed, after which the priority for a task can go up (”Get it over with!”) or down (”Stop hogging my system!”).
| Categories: Application areas, Data warehousing, Database compression, IBM and DB2, Market share, OLTP, Parallelization | 2 Comments |
Introduction to Tokutek
Tokutek has a paradoxical pitch: Tokutek writes data particularly quickly, and therefore you’re supposed to buy Tokutek for query-oriented uses. Highlights of the Tokutek story include:
- Tokutek is a MySQL storage engine.
- MySQL/Tokutek writes indexed data a lot faster than B-tree-based alternatives. (The claim is 10s of 1000s of rows per second on a single server.)
- MySQL/Tokutek reads data at B-tree speeds. (But not, I presume, at the speed of specialized analytic DBMS.)
- Tokutek is not yet ACID-compliant. They’re working on that, but we don’t know what the performance implications will be when they achieve it. ACID compliance won’t come as soon as the May release (Tokutek Version 2.0).
- Tokutek has made one sale. Others are in the pipeline.
Tokutek’s initial target market is the usual combination of clickstream/personalization/other network management. The idea is that many data warehouse technologies have trouble getting latency below, say, 15 seconds to 5 minutes, at least at very high update volumes. So if immediacy is more important than raw complex query performance, Tokutek’s performance profile could be attractive.
| Categories: Data warehousing, MySQL, Tokutek, Web analytics | 9 Comments |
Cloudera presents the MapReduce bull case
Monday was fire-drill day regarding MapReduce vs. MPP relational DBMS. The upshot was that I was quoted in Computerworld and paraphrased in GigaOm as being a little more negative on MapReduce than I really am, in line with my comment
Frankly, my views on MapReduce are more balanced than [my] weary negativity would seem to imply.
Tuesday afternoon the dial turned a couple notches more positive yet, when I talked with Michael Olson and Jeff Hammerbacher of Cloudera. Cloudera is a new company, built around the open source MapReduce implementation Hadoop. So far Cloudera gives away its Hadoop distribution, without charging for any sort of maintenance or subscription, and just gets revenue from professional services. Presumably, Cloudera plans for this business model to change down the road.
Much of our discussion revolved around Facebook, where Jeff directed a huge and diverse Hadoop effort. Apparently, Hadoop played much of the role of an enterprise data warehouse at Facebook — at least for clickstream/network data — including:
- 2 1/2 petabytes of data managed via Hadoop
- 10 terabytes/day of data ingested via Hadoop (Edit: Some of these metrics have been updated in a subsequent post about Facebook.)
- Ad targeting queries run every 15 minutes in Hadoop
- Dashboard roll-up queries run every hour in Hadoop
- Ad-hoc research/analytic Hadoop queries run whenever
- Anti-fraud analysis done in Hadoop
- Text mining (e.g., of things written on people’s “walls”) done in Hadoop
- 100s or 1000s of simultaneous Hadoop queries
- JSON-based social network analysis in Hadoop
Some Facebook data, however, was put into an Oracle RAC cluster for business intelligence. And Jeff does concede that query execution is slower in Hadoop than in a relational DBMS. Hadoop was also used to build the index for Facebook’s custom text search engine
Jeff’s reasons for liking Hadoop over relational DBMS at Facebook included:
Business intelligence notes and trends
I keep not finding the time to write as much about business intelligence as I’d like to. So I’m going to do one omnibus post here covering a lot of companies and trends, then circle back in more detail when I can. Top-level highlights include:
- Jaspersoft has a new v3.5 product release. Highlights include multi-tenancy-for-SaaS and another in-memory OLAP option. Otherwise, things sound qualitatively much as I wrote last September.
- Inforsense has a cool composite-analytical-applications story. More precisely, they said my phrase “analytics-oriented EAI” was an “exceptionally good” way to describe their focus. Inforsense’s biggest target market seems to be health care, research and clinical alike. Financial services is next in line.
- Tableau Software “gets it” a little bit more than other BI vendors about the need to decide for yourself how to define metrics. (Of course, it’s possible that other “exploration”-oriented new-style vendors are just as clued-in, but I haven’t asked in the right way.)
- Jerome Pineau’s favorable view of Gooddata and unfavorable view of Birst are in line with other input I trust. I’ve never actually spoken with the Gooddata folks, however.
- Seth Grimes suggests the qualitative differences between open-source and closed-source BI are no longer significant. He has a point, although I’d frame it more as being about the difference between the largest (but acquisition-built) BI product portfolios and the smaller (but more home-grown) ones, counting open source in the latter group.
- I’ve discovered about five different in-memory OLAP efforts recently, and no doubt that’s just the tip of the iceberg.
- I’m hearing ever more about public-facing/extranet BI. Information Builders is a leader here, but other vendors are talking about it too.
A little more detail
| Categories: Application areas, Business intelligence, Information Builders, Inforsense, Jaspersoft, QlikTech and QlikView, Scientific research, Tableau Software | 8 Comments |
Twitter is considering using MapReduce
From a Twitter job listing (formatting mine). The most interesting section is “Additional preferred experience.” Read more
| Categories: Analytic technologies, Data warehousing, MapReduce, Specific users, Web analytics | 6 Comments |
Aleri update
My skeptical remarks on the Aleri/Coral8 merger generated some pushback. Today I actually got around to talking with John Morell, who was marketing chief at Coral8 and has remained with the combined company. First, some quick metrics:
- The combined Aleri has around 100 employees, 60-40 from Aleri vs. Coral8.
- The combined Aleri has around 80 customers. All of Aleri’s, with one sort-of exception at Banks.com, were in financial services. A large minority of Coral8’s were in financial services too.
- However, half of Aleri’s marketing spend going forward is budgeted outside the financial services markets. Not unreasonably, John presents this as a proof point Aleri is serious about selling to other markets.
- Aleri had 12-14 people in the UK pre-merger. Coral8 had none in Europe.
- Coral8 had 15 OEMs pre-merger, some actually generating revenue. Aleri had substantially none.
- Coral8 had been closing a “couple” of customers/quarter in online commerce. But recently, that rate ramped up to a “few.”
- Aleri’s engine is used to handle “many” hundreds of thousands of messages per second. Coral8’s highest-throughput user processes 100-150,000 messages/second.
John is sticking by the company line that there will be an integrated Aleri/Coral8 engine in around 12 months, with all the performance optimization of Aleri and flexibility of Coral8, that compiles and runs code from any of the development tools either Aleri or Coral8 now has. While this is a lot faster than, say, the Informix/Illustra or Oracle/IRI Express integrations, John insists that integrating CEP engines is a lot easier. We’ll see.
I focused most of the conversation on Aleri’s forthcoming efforts outside the financial services market. John sees these as being focused around Coral8’s old “Continuous (Business) Intelligence” message, enhanced by Aleri’s Live OLAP. Aleri Live OLAP is an in-memory OLAP engine, real-time/event-driven, fed by CEP. Queries can be submitted via ODBO/MDX today. XMLA is coming. John reports that quite a few Coral8 customers are interested in Live OLAP, and positions the capability as one Coral8 would have had to develop had the company remained independent.
| Categories: Aleri and Coral8, Analytic technologies, Application areas, Complex event processing (CEP), Games and virtual worlds, Investment research and trading, MOLAP, Web analytics | 2 Comments |
Kickfire update
I talked recently with my clients at Kickfire, especially newish CEO Bruce Armstrong. I also visited the Kickfire blog, which among other virtues features a fairly clear overview of Kickfire technology. (I did my own Kickfire overview in October.) Highlights of the current Kickfire story include:
- Kickfire is initially focused on three heavily overlapping markets — network event analysis, the general Web 2.0/clickstream/online marketing analytics area, and MySQL/LAMP data warehousing.
- Kickfire has blogged about a few sales to unnamed customers in those markets.
- I think network management is a market that’s potentially friendly to five-figure-cost appliances. After all, networking equipment is generally sold in appliance form. Kickfire doesn’t dispute this analysis.
- Kickfire’s sales so far are to run databases in the sub-terabyte range, although both Kickfire and its customers intend to run bigger databases soon. (Kickfire describes the range as 300 GB - 1 TB.) Not coincidentally, Kickfire believes that MySQL doesn’t scale very well past 100 GB without a lot of partitioning effort (in the case of data warehouses) or sharding (in the case of OLTP).
- When Bruce became CEO, he let go some sales, marketing, and/or business development folks. He likes to call this a restructuring of Kickfire rather than a reduction-in-force, but anyhow — that’s what happened. There are now about 50 employees, and Kickfire still has most of the $20 million it raised last August in the bank. Edit: The company clarifies that it actually wound up with more sales and marketing people than before.
- Kickfire has thankfully deemphasized various marketing themes I found annoying, such as ascribing great weight to TPC-H benchmarks or explaining why John von Neumann originally made bad choices in his principles of computer design.
| Categories: Data warehouse appliances, Data warehousing, Kickfire, MySQL, Open source, Web analytics | 1 Comment |
Greenplum claims very fast load speeds, and Fox still throws away most of its MySpace data
Data warehouse load speeds are a contentious issue. Vertica contrived a benchmark with a 5 1/2 terabyte/hour load rate. Oracle has gotten dinged for very low load speeds, which then are hotly debated. I was told recently of a Greenplum partner’s salesman steering a prospect who needed rapid load speeds away from Greenplum, which seemed odd to me.
Now Greenplum has come out swinging, claiming “consistent” load speeds of 4 terabytes/hour at its Fox Interactive Media account, and armed with a customer quote saying just that. Note however that load speeds tend to be proportional to the number of disks, and there are a LOT of disks at that installation.
One way to think about load speeds is — how long would it take to load the entire database? It seems as if the Fox database could be loaded, perhaps not in one week, but certainly in less than two. Flipping that around, the Fox site only has enough capacity to hold less than 2 weeks of detailed data. (This is not uncommon in network event kinds of databases.) And a corollary of that is — worldwide storage sales are still constrained by cost, not by absolute limits on the amounts of data enterprises would like to store.
| Categories: Data warehousing, EAI, EII, ETL, ELT, ETLT, Fox and MySpace, Greenplum, Theory and architecture, Web analytics | 3 Comments |
Three Greenplum customers’ applications of MapReduce
Greenplum (and Truviso) advisor Joseph Hellerstein offers a few examples of MapReduce applications (specifically Greenplum MapReduce), namely:
The big aha moment occured for me during our panel discussion, which included Luke Lonergan from Greenplum, Roger Magoulas from O’Reilly, and Brian Dolan from Fox Interactive Media (which runs MySpace among other web properties).
Roger talked about using MapReduce to extract structured entities from text for doing tech trend analyses from billions of rows of online job postings. Brian (who is a mathematician by training) was talking about implementing conjugate gradiant and Support Vector Machines in parallel SQL to support “hypertargeting” for advertisers. I mentioned how Jonathan Goldman at LinkedIn was using SQL and MapReduce to do graph algorithms for social network analysis.
Incidentally: While it’s been some months since I asked, my sense is that the O’Reilly text extraction is home-grown, and primitive compared to what one could do via commercial products. That said, if the specific application is examining job postings, I’m not sure how much value more sophisticated products would add. After all, tech job listings are generally written in a style explicitly designed to ensure that most or all of their meaning is conveyed simply by a bag of keywords. And by the way, this effort has been underway for quite some time.
Related link
- Greenplum has a page on the O’Reilly relationship. However, the part that isn’t behind a registration barrier is trivial — and I wouldn’t know one way or the other about the registration-required part.
| Categories: Analytic technologies, Data warehousing, Fox and MySpace, Greenplum, MapReduce, Specific users, Web analytics | 2 Comments |
Fox Interactive Media’s multi-hundred terabyte database running on Greenplum
Greenplum’s largest named account is Fox Interactive Media — the parent organization of MySpace — which has a multi-hundred terabyte database that it uses for hardcore data mining/analytics. Greenplum has been engaging in regrettable business practices, claiming that it is in the process of supplanting Aster Data at Fox/MySpace. In fact, MySpace’s use of Aster is more mission-critical than Fox’s use of Greenplum, and is increasing significantly.
Still, as Greenplum’s gushing customer video with Fox Interactive Media* illustrates, the Fox/Greenplum database is impressive on its own merits.
| Categories: Analytic technologies, Aster Data, Data warehousing, Fox and MySpace, Greenplum, Specific users, Theory and architecture, Web analytics | 2 Comments |
MySpace’s multi-hundred terabyte database running on Aster Data
Aster Data has put up a blog post embedding and summarizing a video about its MySpace account. Basic metrics include:
The combined Aster deployment now has 200+ commodity hardware servers working together to manage 200+ TB of data that is growing at 2-3TB per day by collecting 7-10B events that happen on one of the world.
I’m pretty sure that’s counting correctly (i.e., user data).*
| Categories: Analytic technologies, Application areas, Aster Data, Data warehousing, Fox and MySpace, Specific users, Theory and architecture, Web analytics | 10 Comments |
Data warehousing business trends
I’ve talked with a whole lot of vendors recently, some here at TDWI, as well as users, fellow analysts, and so on. Repeated themes include:
| Categories: Analytic technologies, Application areas, Data mart outsourcing, Data warehousing, Microsoft and SQL*Server, MySQL, Oracle, Teradata, eBay | Leave a Comment |
HP and Neoview update
I had lunch with some HP folks at TDWI. Highlights (burgers and jokes aside) included:
- HP’s BI consulting (especially the former Knightsbridge) and analytic product groups (including Neoview) are now tightly integrated.
- HP is trying to develop and pitch “solutions” where it has particular “intellectual property.” This IP can come from ordinary product engineering or internal use, because HP Labs serves both sides of the business. Specific examples offered included:
- Telecom. Apparently, HP made specialized data warehouse devices for CDRs (Call Detail Records) long ago, and claims this has been area of particular expertise ever since.
- Supply chain – based on HP’s internal experiences.
- Customer relationship – ditto
- The main synergy suggested between consulting and Neoview is that HP’s experts work on talking buyers into such a complex view of their requirements that only Neoview (supposedly) can fit the bill.
- HP insists there are indeed new Neoview sales.
- Neoview sales seem to be concentrated in what Aster might call “frontline” applications — i.e., low latency, OLTP-like uptime requirements, etc.
- HP says it did an actual 80 TB POC. I asked whether this was for an 80 TB app or something a lot bigger, but didn’t get a clear answer.
Given the emphasis on trying to exploit HP’s other expertise in the data warehousing business, I suggested it was a pity that HP spun off Agilent (HP’s instrumentation division, aka HP Classic). Nobody much disagreed.
| Categories: Analytic technologies, Business intelligence, Data warehouse appliances, Data warehousing, HP and Neoview, Telecommunications | 2 Comments |
MapReduce user eHarmony chose Netezza over Aster or Greenplum
Depending on which IDG reporter you believe, eHarmony has either 4 TB of data or more than 12 TB, stored in Oracle but now analyzed on Netezza. Interestingly, eHarmony is a Hadoop/MapReduce shop, but chose Netezza over Aster Data or Greenplum even so. Price was apparently an important aspect of the purchase decision. Netezza also seems to have had a very smooth POC. Read more
