Text
Analysis of data management technology optimized for text data. Related subjects include:
- Native XML database management
- (in Text Technologies) More extensive coverage of text search
Lessons from T-Mobile’s epic fail
When my electric power came back on but my Verizon FiOS internet connection didn’t, it was time for a mobile hotspot/prepaid wireless internet service. T-Mobile’s 4G Mobile Hotspot/Prepaid Mobile Broadband offering seemed like a good choice. But the experience of setting it up was a nightmare, and a possible instructive nightmare at that.
T-Mobile’s instructions tell you that you need to know the factory defaults for network name and password. That makes sense. They don’t also tell you that you need to know your SIM card number (included), IMEI number (included), or authorization number (not included).
That’s right — you need a number that T-Mobile doesn’t tell you you need. But the story gets a lot worse from there, because it’s almost impossible to get the number from them. I eventually talked with approximately 8 T-Mobile call center associates over the course of the evening before getting successfully connected.
| Categories: Specific users, Text | Leave a Comment |
MarkLogic 5, and why you might care
MarkLogic is releasing MarkLogic 5. Key elements of the announcement are:
- More-of-the-same in line with MarkLogic’s core positioning.
- A new bi-directional Hadoop connector.
- A free MarkLogic Express edition, limited in license terms more than in actual features, as per Slide 27 of the deck MarkLogic graciously supplied for me to post.
Also, MarkLogic is early with a feature that most serious DBMS vendors will soon have – support for tiered storage, with writes going first to solid-state storage, then being flushed to disk via a caching-style algorithm.* And as befits a sometime search-engine-substitute, MarkLogic has finally licensed a large set of document filters, from an Australian company called Isys. Apparently, the special virtue of the Isys filters is that they’re good at extracting not only text, but metadata as well.
*If there’s a caching algorithm that doesn’t contain a major element of LRU (Least Recently Used), I don’t recall ever hearing about it.
MarkLogic seems to have settled on a positioning that, although distressingly buzzword-heavy, is at least partly based upon reality. The real part includes:
- MarkLogic is a serious, enterprise-class DBMS (see for example Slide 12 of the MarkLogic deck) …
- … which has been optimized from the getgo for poly-structured data.
- MarkLogic can and does scale out to handle large amounts of data.
- MarkLogic is a general-purpose DBMS, suitable for both short-request and analytic tasks.
- MarkLogic is particularly well suited for analyses with long chains of “progressive enhancement” (MarkLogic’s favorite term when talking about derived data).
- MarkLogic often plays the role of a content assembler and/or search engine, and the people who use MarkLogic in those ways are commonly doing things that can be described as research and analysis.
Based on that reality, MarkLogic talks a lot about Volume, Velocity, Variety, Big Data, unstructured data, semi-structured data, and big data analytics.
| Categories: Hadoop, MarkLogic, Market share and customer counts, Scientific research, Solid-state memory, Structured documents, Text | 1 Comment |
Text data management, Part 3: Analytic and progressively enhanced
This is Part 3 of a three post series. The posts cover:
- Confusion about text data management.
- Choices for text data management (general and short-request).
- Choices for text data management (analytic).
I’ve gone on for two long posts about text data management already, but even so I’ve glossed over a major point:
Using text data commonly involves a long series of data enhancement steps.
Even before you do what we’d normally think of as “analysis”, text markup can include steps such as:
- Figure out where the words break.
- Figure out where the clauses and sentences break.
- Figure out where the paragraphs, sections, and chapters break.
- (Where necessary) map the words to similar ones — spelling correction, stemming, etc.
- Figure out which words are grammatically which parts of speech.
- Figure out which pronouns and so on refer to which other words. (Technical term: Anaphora resolution.)
- Figure out what was being said, one clause at a time.
- Figure out the emotion — or “sentiment” — associated with it.
Those processes can add up to dozens of steps. And maybe, six months down the road, you’ll think of more steps yet.
| Categories: Data warehousing, Hadoop, NoSQL, Text | 3 Comments |
Text data management, Part 2: General and short-request
This is Part 2 of a three post series. The posts cover:
- Confusion about text data management.
- Choices for text data management (general and short-request).
- Choices for text data management (analytic).
I’ve recently given widely varied advice about managing text (and similar files — images and so on), ranging from
Sure, just keep going with your old strategy of keeping .PDFs in the file system and pointing to them from the relational database. That’s an easy performance optimization vs. having the RDBMS manage them as BLOBs.
to
I suspect MongoDB isn’t heavyweight enough for your document management needs, let alone just dumping everything into Hadoop. Why don’t you take a look at MarkLogic?
Here are some reasons why.
There are three basic kinds of text management use case:
- Text as payload.
- Text as search parameter.
- Text as analytic input.
| Categories: MarkLogic, NoSQL, Text | 5 Comments |
Text data management, Part 1: Confusion
This is Part 1 of a three post series. The posts cover:
- Confusion about text data management.
- Choices for text data management (general and short-request).
- Choices for text data management (analytic).
There’s much confusion about the management of text data, among technology users, vendors, and investors alike. Reasons seems to include:
- The terminology around text data is inaccurate.
- Data volume estimates for text are misleading.
- Multiple different technologies are in the mix, including:
- Enterprise text search.
- Text analytics — text mining, sentiment analysis, etc.
- Document stores — e.g. document-oriented NoSQL, or MarkLogic.
- Log management and parsing — e.g. Splunk.
- Text archiving — e.g., various specialty email archiving products I couldn’t even name.
- Public web search — Google et al.
- Text search vendors have disappointed, especially technically.
- Text analytics vendors have disappointed, especially financially.
- Other analytic technology vendors ignore what the text analytic vendors actually have accomplished, and reinvent inferior wheels rather than OEM the state of the art.
Above all: The use cases for text data vary greatly, just as the use cases for simply-structured databases do.
There are probably fewer people now than there were six years ago who need to be told that text and relational database management are very different things. Other misconceptions, however, appear to be on the rise. Specific points that are commonly overlooked include: Read more
| Categories: Analytic technologies, Archiving and information preservation, Google, Log analysis, MarkLogic, NoSQL, Oracle, Splunk, Text | 2 Comments |
Derived data, progressive enhancement, and schema evolution
The emphasis I’m putting on derived data is leading to a variety of questions, especially about how to tease apart several related concepts:
- Derived data.
- Many-step processes to produce derived data.
- Schema evolution.
- Temporary data constructs.
So let’s dive in. Read more
| Categories: Data models and architecture, Data warehousing, MarkLogic, Text | Leave a Comment |
HP/Autonomy sound bites
HP has announced that:
- HP is buying Autonomy.
- HP is pulling back from WebOS.
- HP may spin off its PC business altogether.
On a high level, this means:
- HP is doubling down on enterprise IT.
- HP is taking a more software-centric approach to the enterprise IT business.
- HP is backing away from the consumer electronics business.
- HP in particular is backing away from the generic desktop/laptop PC business, which may with only moderate exaggeration be regarded as:
- The intersection of the enterprise IT and consumer electronics businesses.
- The least attractive sector of each.
My coverage of Autonomy isn’t exactly current, but I don’t know of anything that contradicts long-time competitor* Dave Kellogg’s skeptical view of Autonomy. Autonomy is a collection of businesses involved in the management, search, and retrieval of poly-structured data, in some cases with strong market share, but even so not necessarily with the strongest of reputations for technology or technology momentum. Autonomy started from a text search engine and a Bayesian search algorithm on top of that, which did a decent job for many customers. But if there’s been much in the way of impressive enhancement over the past 8-10 years, I’ve missed the news.
*Dave, of course, was CEO of MarkLogic.
Questions obviously arise about how the Autonomy acquisition relates to other HP businesses. My early thoughts include: Read more
| Categories: HP and Neoview, Market share and customer counts, Structured documents, Text, Vertica Systems | 10 Comments |
Investigative analytics and derived data: Enzee Universe 2011 talk
I’ll be speaking Monday, June 20 at IBM Netezza’s Enzee Universe conference. Thus, as is my custom:
- I’m posting draft slides.
- I’m encouraging comment (especially in the short time window before I have to actually give the talk).
- I’m offering links below to more detail on various subjects covered in the talk.
The talk concept started out as “advanced analytics” (as opposed to fast query, a subject amply covered in the rest of any Netezza event), as a lunch break in what is otherwise a detailed “best practices” session. So I suggested we constrain the subject by focusing on a specific application area — customer acquisition and retention, something of importance to almost any enterprise, and which exploits most areas of analytic technology. Then I actually prepared the slides — and guess what? The mix of subjects will be skewed somewhat more toward generalities than I first intended, specifically in the areas of investigative analytics and derived data. And, as always when I speak, I’ll try to raise consciousness about the issues of liberty and privacy, our options as a society for addressing them, and the crucial role we play as an industry in helping policymakers deal with these technologically-intense subjects.
Slide 3 refers back to a post I made last December, saying there are six useful things you can do with analytic technology:
- Operational BI/Analytically-infused operational apps: You can make an immediate decision.
- Planning and budgeting: You can plan in support of future decisions.
- Investigative analytics (multiple disciplines): You can research, investigate, and analyze in support of future decisions.
- Business intelligence: You can monitor what’s going on, to see when it necessary to decide, plan, or investigate.
- More BI: You can communicate, to help other people and organizations do these same things.
- DBMS, ETL, and other “platform” technologies: You can provide support, in technology or data gathering, for one of the other functions.
Slide 4 observes that investigative analytics:
- Is the most rapidly advancing of the six areas …
- … because it most directly exploits performance & scalability.
Slide 5 gives my simplest overview of investigative analytics technology to date: Read more
Terminology: poly-structured data, databases, and DBMS
My recent argument that the common terms “unstructured data” and “semi-structured data” are misnomers, and that a word like “multi-” or “poly-structured”* would be better, seems to have been well-received. But which is it — “multi-” or “poly-”?
*Everybody seems to like “poly-structured” better when it has a hyphen in it — including me. 
The big difference between the two is that “multi-” just means there are multiple structures, while “poly-” further means that the structures are subject to change. Upon reflection, I think the “subject to change” part is essential, so poly-structured it is.
The definitions I’m proposing are:
- A database is poly-structured to the extent that its structure is apt to be changed in the ordinary course of query, update, or programming.
- Data is poly-structured to the extent that it is best represented in a poly-structured database.
- A DBMS is poly-structured to the extent that it is oriented to managing poly-structured databases.
| Categories: Object, Structured documents, Text, Theory and architecture | 16 Comments |
The six useful things you can do with analytic technology
I seem to be in the mode of sharing some of my frameworks for thinking about analytic technology. Here’s another one.
Ultimately, there are six useful things you can do with analytic technology:
- You can make an immediate decision.
- You can plan in support of future decisions.
- You can research, investigate, and analyze in support of future decisions.
- You can monitor what’s going on, to see when it necessary to decide, plan, or investigate.
- You can communicate, to help other people and organizations do these same things.
- You can provide support, in technology or data gathering, for one of the other functions.
Technology vendors often cite similar taxonomies, claiming to have all the categories (as they conceive them) nicely represented, in slickly integrated fashion. They exaggerate. Most of these categories are in rapid flux, and the rest should be. Analytic technology still has a long way to go.
In more detail: Read more
| Categories: Analytic technologies, Business intelligence, Cognos, Data warehousing, RDF and graphs, Text | 8 Comments |