September 15, 2008
Teradata sound bites
In connection with Teradata’s attempt to get into the Netezza news cycle with an appliance product announcement, I’ve whipped up a few Teradata-related sound bites suitable for quoting.
- Teradata has been in the data warehouse appliance business since 1984. I’m glad they’re finally admitting it.
- Teradata’s users love them. The users’ bosses, who sign the checks, aren’t as thrilled. Price competition is a big issue for Teradata.
- Teradata pricing has caused some real resistance, and even anger. Price is the big reason some startups are growing so much faster than Teradata. Ease of installation is sometimes a second factor.
- Teradata isn’t going to win many price-per-terabyte shootouts. (Note: I mean price per terabyte of user data.)
- The 5-10X+ performance advantage isn’t as crazy as it sounds, at least for some use cases. Teradata does still get a lot of business, and wins some price/performance shootouts to get it.
- Many Teradata customers are buying newer analytic DBMS as well. But they aren’t throwing out Teradata. Most stories of Teradata replacements are misunderstandings.
- The analytic DBMS startups all still do most of their business supporting data marts. If you have a high-concurrency workload, you usually need more mature technology. That’s where Teradata shines.
- That said, the very largest data warehouses are usually really data marts. High-concurrency BI is usually run against somewhat smaller databases.
- The upper limit for data warehouse sizes is skyrocketing. In 18 months, we’re seeing the largest known production systems go from under 1 petabyte of user data to multiple petabytes.
- Teradata has more competition for the very largest databases than it used to, which are now being found in relatively young web companies even more than in old-line telcos, retailers, or banks.
Categories: Analytic technologies, Data warehouse appliances, Data warehousing, Teradata
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